Nas INVESTS Six-Figures In MASS APPEAL Magazine RE-LAUNCH

Published

11 years ago

April 10, 2013

Rapper Nas is expanding his empire, adding the re-launch of MASS APPEAL Magazine to his listing of ownings. See why Nas decided to invest in the re-launch and what it holds for his future inside….

Fans of the original Mass Appeal Magazine, a graffiti magazine founded in 1996, get excited. The magazine will be rebooted with Nas (shown above on its 2002 cover) as its Associate Publisher.

The rapper spoke to FORBES recently about his new acquisition, explaining that he was disappointed with the lack of options available to readers interested in hip hop culture.

“Mass Appeal has a legacy and respect. It already has a foundation … I just feel like I can add on because I can lend my kind of cultural expertise and my professional acumen, and develop the business.” He added, "They invested into the culture … I saw their vision for what they planned and I thought I could add value across the board."

After a five-year hiatus, the magazine’s re-launch as a quarterly print product with web, video , monthly event components, is thanks to a hefty six-figure investment from the Life Is Good rapper.

While other rap moguls like Jay-Z, Diddy and 50 Cent each began exploring big business opportunities early in their careers, Nas explained his late start saying,

“I knew that this was down the road,” he says. “I didn’t care to interrupt me being a creative musical artist … I said I’ll be more of a businessman down the road. I’m down the road now.”

As a far as getting any criticism from the magazine about his own contributions to hip hop, Nas is letting his editorial board off the hook saying,

“If that happens, I don’t want to see it until it’s out,” he says. “I won’t get involved with that at all … I won’t touch anything, they’re free to say whatever they want. They can say I’m a psychopath, they can say I’m a sweetheart … as long as it’s from their honest opinion, that’s all that matters to me.”

Congrats to Nas! Glad he’s working on business moves outside that rap life.

BONUS:

TV personalities Robin Roberts and Michael Strahan appear on separate covers of The Hollywood Reporter’s third annual list of the 35 Most Powerful People in Media. The list covers the folks at the forefront of the media whose decisions, tastes and words drive and influence pop culture and the national agenda at large. Nice!

Watch footage from BTS of the shoot here:

Videos

@TiaCorine Unveils Brand New Visuals For “Shamone”

Published

10 hours ago

April 17, 2024

Big C

Ok, Ok, Ok! TiaCorine is changing the landscape with the release of her tasteful Almost There EP. With the cosigning of artists like the late-great Gangsta Boo, Drake, Flo-Milli, and more, it’s only right that TiaCorine brings a burst of braggadocios bravado. Her latest visual for Shamone directed by Moshpxt, finds TiaCorine at the end of the world delivering confidence lyrics of female fatality. Stream the project here and let us know your thoughts on the official video below. Be sure to connect with North Coralina native TiaCornie on Instagram, Twitter, TikTok, and YouTube.

Videos

@itsLebraJolie Will Make You Say “Yeah” Feat. @BiaBia (Prod. @PierreBourne)

Published

16 hours ago

April 17, 2024

Big C

You better bring your A Game when dealing with Lebra Jolie. This Houston artist is taking libido to another level with the empowering hit single Yeah. After hitting the road together on Bia‘s recent The Really Her Tour, the duo reconnects over a Pi’erre Bourne original production. This track is a bold statement of female autonomy and sexual liberation tapping into their inner dominatrix. The chemistry between the artists elevates the track, making it not just a song, but a celebration of fierce femininity and unapologetic desire. As media outlets gain more attention on Lebra be sure to connect with her on Instagram, YouTube, FaceBook, and Twitter. Check out the official video below and stream your copy of the single here.

Indie

Wynn Trip 2 Daygo ft. B-Rell (Official Video)

Published

1 day ago

April 17, 2024

Swavy Jay

Check out this fire new single, Wynn Trip 2 Daygo feat. B-Rell!

Up and coming West Coast hip hop artist Wynn invites you to come take a ride through his hometown, San Diego, with his latest release. As an independent artist on his grind, Wynn has definitely made a name for himself with his undeniable talent. This new record from Wynn, Trip 2 Daygo, is a hit collaboration that finds the young musician linking up with rap artist B-Rell. Trip 2 Daygo offers up a fun and chill vibe with an infectious hook that’s sure to have you singing right along with the lyrics. It’s the perfect kind of West Coast vibe to kick off spring with and then cruise all through summer to.

Shortly after releasing his new single, Wynn followed it up with unveiling the song’s official visual treatment. He called on the director JuiceBeTrippin to shoot the clean music video and help bring the song to life in a visual format. Go ahead and press play so you can take a Trip 2 Daygo in this new music video from Wynn down. You can also check out the single on Apple Music. And don’t forget to also follow him on Instagram, @d.wynn619 to stay caught up on his upcoming releases.