Snoop Dogg Releasing Video Game
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”The First True Gamification of My Music”
Snoop Dogg is releasing a new video game called Way of the Dogg. The venture is a partnership with 505 Games and Echo Peak, and “combines Snoop Dogg’s passion for Kung Fu movies and his chart-topping, global hits with Echo Peak’s expertise in music gaming to create a truly unique rhythm-action, beat-matching combat experience.” “Everyone knows that Snoop is down with the biggest and best video games whether it’s droppin’ my hits on the soundtrack or showing the world I can go toe- to-toe with the best fighters on the street but Way of the Dogg is the first true gamification of my music,” said Snoop via press release. “It’s the way you live, it’s the way you do what you do and captures the beat, the rhythm and the spirit of my music. It’s not just about who you are or where you’ve been but where you are headed to. This game shows how we evolve as individuals and they’ve incorporated the journey of my own personal reincarnation as Snoop Lion into my character, the environments and the path that players have to follow.” |
