Following the single’s premiere on the NFL Network ‘Sunday Spotlight’ segment earlier this month, So Rebel/AWAL signee Tyler Loyal unloads the Erikson Corniel directed music video for his Sonni-produced banger “Back In Dat Mode.” Surrounded by his day ones, Tyler rides around the city decked in a winter Supreme coat making it clear he’s officially outside again.
Explaining the song’s central message in a statement to the press, the Beantown native explains:
“I’ve been at my lowest, living off Cup Noodles and cold-cut sandwiches. I’ve also been in the presence of financial freedom. Both experiences brought me to the same conclusion, I need to get rich. I made a promise to myself at 8 years old that I would be the one in my family to break the barrier and every day I live on this earth I’m trying to get myself closer to that end goal. This song is for the hustlers. It’s what it feels like to be fed up with your current state, get up and get to the bag.”
Tyler Loyal is a Boston-born genre-bending artist, songwriter, and producer who holds an air of composure and confidence over every track that he touches. Having a passion for rapping since the age of eight. The Massachusetts native made his debut as a teenager in 2017 with his single “Better Off As Friends”, via SoundCloud, which accumulated 300K+ streams, with barely any promotion. As Tyler continued to develop his craft he would release the following year his most-played song across several platforms “The Bottom”, which helped solidify his buzz as an artist, especially in his local area.
Consistent work and development continued in the following years, and brought more well-received material such as “Enemy” in 2018 before he turned up the heat with several releases in 2019 including “Options,” “Gone For The Summer,” and the Jay Gwuapo featured track “Level Up.” Determined as ever, with more to prove Tyler linked with rapper Jay Critch for his early 2020 single “Hit Me” leading into his debut project ‘When You Decide’ in 2020 and the follow-up project ‘Nova’ in 2021; which featured the standout cut “PSYCHO.”
Watch “Back In Dat Mode,” below, and stream the record’s audio on your DSP of choice here, and follow Tyler on Instagram.
You ain’t the hottest if you ain’t big flexin’, and rising star Lil Duece is on fire right now with the release of his Daj Dolla-featured new single “Big Flex,” which is accompanied with music video.
A follow-up to his latest single “Blessings,” the Larry J-produced single’s visual stars Lil Duece roaming the streets with the gang and getting to the bag while enjoying their trendy lifestyle. Aligned with Daj Dolla, the two stars trade off trendsetting street lyrics with one another and show new and old fans why they got next up.
“Big Flex” will appear on Lil Duece’s upcoming album coming in 2023. The Inglewood native released two album prior in 2 Vicious (2021) and Demons & Angels (2020) that generated the artist’s current fame. Lil Duece is best known for his hit song “Outside.” The infectious track has exceeded a collective 1.5 million streams across all platforms and over 1 million views on YouTube since its release in mid-February 2021.
“Big Flex,” available now on all streaming platforms, is the perfect origin point for newfound fans of the West Coast artist. Daj Dolla appears on the track courtesy of own label.
Watch “Big Flex” below, and afterward, follow Lil Duece on social media.
NFL athlete turned rap artist Tracy Supreme drops single “Can’t Come Today” on all platforms.
The song was inspired by Tracy getting fed up with friends and family taking his kindness for weakness. Tired of being taken advantage of, Supreme simply starts setting boundaries by stating he “Can’t Come Today.”
The banger was produced by 3K Claude and is spreading virally.
To celebrate and honor Hip Hop’s 50th Anniversary, International & national Hip Hop artist/producer Rhyme Assassin unveils “Rhyme Apostles” the single. Buzzing as a global situation, the record features an intro by Jadakiss and verses by Keith Murray, K Solo, Crooked I, Prodigal Sunn, Canibus, Chino XL, Ruste Juxx, Craig G, AFRO, Antlive, and Reks. Hip Hop heads gear up as this is strictly for you and for those who embrace the elements, essence, and culture of Hip Hop. Never mind a top 5 or 10, press play and get ready for a debate on who slayed the dopest verse.
Stream “Rhyme Apostles” and catch the exclusive interview below with DJ Thoro of Thisis50.