This Is The Easiest Way To Dissect H&M’s 700-Piece (!) Beauty Line

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Retail giant H&M has run the affordable fashion game for years, with its popularity only elevated by high end collaborations with names as big as Olivier Rousteing (above). The upcoming #HMBalmain line–set for a November release–is highly anticipated, but the just released H&M beauty line may have it beat. The 700-piece (!) collection is available both online and in stores, with a range of products as monstrous as Sephora.

Pretty much everything you’ll ever need is available, but where does one exactly start with such an overwhelming amount of options? In an effort to make your life a lot easier, we’ve put together three common fall beauty looks, using a few of our favorites from the new beauty authority.

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All About That Base

For starters, we’re all about that base…a makeup base that is. If your priming practices aren’t on point, don’t count on your makeup lasting beyond lunch. No matter the desired look, always begin with the Mattifying Face Primer ($13), followed by the full coverage All-Day Liquid Foundation ($13) and Radiant Concealer Pen ($10) (for under eye circles and other blemishes).

Once you’ve covered these firsts and moved onto the smaller details, set everything with the Perfecting Powder ($10) and keep in your purse for touch ups.

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Halloween/Night Out

For a costume party or random night out with friends, H&M has all of the dark and sparkly beauty products you’ll need for a sexy night look. Once you applied your base makeup, add some shimmer with the Cream Blush ($10) and Cream Bronzer ($10) of your choice. After that, it’s all about the eyes.

Cover the lid with your Eyeshadow Pencil in Raven ($6), followed by a set of False Eyelashes ($6), Liquid Eyeliner ($7) to seal and generous coats of Best Curlfriend Mascara ($13). Bring your night look together by coating your lids in a light layer of the Glitter Dust ($7) and the lips in Plum Fairy Lip Gloss ($10).

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Everyday Work Makeup

Now, if you need an easy, everyday makeup look that’ll take no more than 15 minutes, H&M also has you covered. After the base makeup has been applied, mix and match your favorite colors from the Eyeshadow Palette ($10), followed by a swipe of neutral colored eyeliner ($6) and the Control Chic Mascara ($13).

The Brow Specialist ($5) is also ideal for an everyday look, since pencil usually delivers a more natural shape. And of course, the Cream Lipstick ($10) in a bright shade is what takes your face from work to play.

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