As many people are still affected by the 2025 LA wildfires, Glass House and Staple Pigeon have joined forces on a limited-edition merch capsule to support 2025 LA wildfire recovery called Lend A Hand. To celebrate this collaboration, Glass House hosted a special launch party that consisted of two live Q&A sessions with Jeff Staple the founder of Staple Pigeon, and Project Passion founder Brandon Lamar. Staple who created the design for Lend A Hand paid homage to LA, his pigeon brand, and Glasshouse with a never before seen design, inspiring hope, togetherness and love.
With every piece in the Lend A Hand Collection directly benefiting Project Passion, a Los Angeles nonprofit helping families and communities rebuild after the devastating wildfires, it only made sense for Glass House to let the Altadena community know that they have their full support.
Project Passion
Is an organization dedicated to fostering collaboration and empowering communities. With the mission to create spaces where individuals can unite, share resources, and collectively drive meaningful change, they believe that by working together, we can build a stronger, more inclusive community where every voice is valued, and every passion has the power to make an impact.
“Glass House was honored to team up with Jeff Staple on this charity capsule. Our goal was simple: raise money for Project Passion and support the people rebuilding LA after the wildfires,” says Malone. “We kicked it off with a drop event that felt like family. Everyone copped the pieces at The Pottery, then came over to the Glass House Creative Studio for an afternoon of music, food, and a great Q&A with Jeff about his career, creativity, and the power of collaboration. It was a special moment for our community and a reminder of what we can do when we show up together.”
Upon arrival, guests in attendance were given pre-rolls to indulge in, while they interacted with other cannabis enthusiasts. Some were even seen shooting hoops on an arcade like 1 on 1 basketball hoop, creating a stoner’s paradise of ball and bud. What made this event extra special is that Jeff Staples and Marcus Malone, director of Lifestyle and Culture at Glass House, DJ’d on the 1’s and 2’s before the Q&A went under way. When the Q&A wrapped, attendees were seen indulging in pizza and snacks while taking photo opportunities with the iconic Jeff Staples.
“I think the work that passion project and Brandon is doing is incredible,” stated Staples. “What we do and what I do is so minor in comparison to the real work that they are doing. All we are doing is giving them some spotlight to shine and money but if you don’t have the people on the ground doing the real work. Project Passion are the real heroes. It is important that we support them in any way we can.”
To learn more about this amazing initiative please visit the Glass House Farms website here.
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