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YENS – Late Nights @yungoki

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San Francisco’s YENS makes an effortless debut on “Late nightS” — a summation of his laid back sound that centers around the guitar, extending into dreampop, bedroom, and hiphop influences. Distorted hiphop vocals counterpoint dreampop guitar melodies on a track that provides a refreshing take on guitar-based music.

YENS focuses on how he’s speaking more than what he’s speaking, capturing the lighthearted yet depresed feeling of using intoxicated late nights to temporarily null emotional pain as he sings, “Why is everything so black and white. I guess it’s out of mind it’s out of sight.”

Entirely self-produced and engineered, “Late Nights” shows YENS at his best, creating vibe music that sounds equally at home alongside indie tracks as it does hip hop, an illustration of the Japanese musician’s roots in both acoustic folk and rap production.

Born and raised in San Francisco’s Sunnyside neighborhood, debut artist YENS grew up in a sea of musical influences. From the Japanese American folk of his father’s old band from the 70s, to the Bay Area hyphy movement, to the neighborhood punks, to the vibrant local math + post rock scenes — YENS centers his sound around the guitar, extending outwards.

The 23 year old self-produces his own unique take on indie music, equally comfortable on dreampop melodies as 808 drum beats, combining analog production techniques from indie to heavily processed vocal treatments from hiphop.

A product of the Bay Area, YENS grew up filming skate videos and writing graffiti, passions that later grew into producing, engineering, and filming music videos for local rappers. With guitar, the childhood instrument he taught himself off youtube, as his groundwire — YENS transports guitar music into a modern, genre-blending sound.

He describes music as the only outlet to articulate and release emotions coming from a Japanese family where vulnerability isn’t culturally compatible. The result is an introspective sound that is simultaneously lighthearted and brooding.

After just graduating from Harvard with degrees in film and music, he’s currently based in LA working as a music video director contracted by Interscope Records while independently releasing music.

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Artist

Lil $o$o Enjoys The View In New Visual “Passion”

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Enlisting Sexyy Red director Suave Films for the Remdolla produced small screen interpretation, Lil $o$o signals a compelling exploration beyond her usual Rap style and leans into the realm of R&B with the release of “Passion.” Following “Enhancements,” the timely track unveils a vulnerable dimension that showcases her versatility as an artist. With emotive lyrics and a smooth melody, “Passion” shines light on a deeper layer of $o$o’s artistry, inviting listeners into a journey of introspection and raw emotion.

In a press statement to Medium Creative Agency about single, the Issa Rae-approved “Florida Girl” reveals: “I love this record because it really shows another side of me. Sometimes, I feel like people are so materialistic or surface level, and I really am starting to see that ‘real’ is rare. I hope to find something deeper than that and that’s what made me put that into my music.”

There’s something in the water. From the City Girls to Kodak Black, with a long list of others, the Sunshine State has been the stomping ground for hip-hop’s culture shifters. Entertainer Lil $o$o is looking to keep that tradition alive. Despite being native to Chicago, since moving to Miami in her early childhood, she’s proudly claimed it as her musical home.

The 22-year-old Colombiana, whose real name is Sofia Donado, has persevered through trauma and pain and continues to show up for herself and her 3-year-old son, who she’s raising as a single mom. Lil $o$o’s boyfriend was gunned down in 2019, while sitting in his car, leaving her without a partner and their son without a father. He was in the music business, and after his passing, Lil $o$o found healing in discovering her musical voice. The result was upbeat rhythms intended to make people dance, smile, and feel free. It was the only way she knew how to make things better.

After laying the groundwork with promo singles “Better Life,” “Go Ooh,” “Bad Attitude,” and “Woo Tang,” the rising rapstress made her official debut Summer of 2022 with ‘$o$o World.’ Executive produced by mentor and label head LunchMoney Lewis, the 14-track collection of records includes additional instrumentation from JulianBeatz, SFL Xavi, TheonlyDiet, Toju, BrianXWhite, Diem, and SoundsbyBreezy. Guest features come by way of Roc Nation recording artist Bobby Fishscale, XXXTentacion affiliate C Glizzy, Warner Records vocalist Savannah Cristina, and Nelle.

Press play on the HD-clip for “Passion” as well as stream the official audio on your DSP of choice below via Black 17 Media / The Orchard.

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Music

FrankDawg Drops New Song, “Hold Me”

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In the world of music, there are songs that simply entertain, and then there are those that touch the depths of our emotions, resonating with us on a profound level. FrankDawg’s latest release, “Hold Me,” falls firmly into the latter category, offering listeners a powerful journey through themes of love, longing, and vulnerability.

From the moment the first notes hit, “Hold Me” pulls you in with its soulful melody and haunting lyrics. FrankDawg’s rich vocals convey a sense of raw emotion, drawing listeners into the heart of the song’s narrative. Each verse is a glimpse into the complexities of human relationships, exploring the highs and lows of love with honesty and depth.

FrankDawg On The Mic – hold me

Streaming everywhere may 14th music video available now go presave

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Videos

Yung Miami & Skilla Baby’s From The Block Video “Can’t F With Me (CFWM)” Unveiled

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Gear up for the exciting release of Yung Miami and Skilla Baby‘s highly anticipated From The Block video for their chart-topping single, CFWM (Can’t F*** With Me). Shot in Yung Miami’s childhood neighborhood nestled in Miami, Florida, the video offers a raw and authentic glimpse into the duo’s roots and unyielding energy. CFWM has already made waves prior to its official release, amassing over 50K creates and nearly 100M views on TikTok alone. Yung Miami, has been a trailblazing artist whose bold lyricism and unwavering authenticity have earned her acclaim in the music industry. From her early days as one half of rap duo City Girls to her solo endeavors, Yung Miami continues to empower women and inspire individuality.

Similarly, Skilla Baby, hailing from Detroit, Michigan, brings his unique sonic style and introspective lyricism to the forefront, captivating audiences with his unmatched energy and charisma. Experience the electrifying chemistry of Yung Miami and Skilla Baby as they effortlessly command the screen, solidifying their status as formidable forces in the rap scene. Watch the “From The Block” video now and immerse yourself in the authentic essence of two rap icons at the top of their game.

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