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RARI – “For The Love” (Official Video)

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A build-up to his forthcoming VA Seasons project. Fast-rising new artist RARI links with a noteworthy duo of collaborators for the release of his new video, titled “For The Love.” For the follow-up to his previous hit, “Not What It Seems,” the Portsmouth-native shows us some of his new habits with the slick flow and standout charisma. Before the visual, stream the new single everywhere via own imprint.

For “For The Love,” Rari enlists the aid of Masi The Producer on the beat and the talented PDGRFX on the lens for a standalone visual that showcases Rari undeniable star power. On the lyrics, Rari reports the harsh reality going on till this day in Virginia. A bright new star in hip hop, “For The Love” is the perfect jump-on point to follow for any fan before his full-length release.

Take a look at “For The Love” below and stream the new song, here.

https://youtu.be/HTJLHFwCnOg

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Daymo – “Drink in My Cup”

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Riding the success of his last single “Drink in My Cup,” Daymo returns with “These Days” featuring Nikki Paige, showing fans the vulnerable and emotional side of the Southern California artist’s composed and meticulous image.

Flexing his falsetto while wailing for connection, Daymo tells the tale of two lovers estranged by time on “These Days”, where listeners learn how time can unravel the false truths we conceive when enamored in young love. “These Days” features fellow California artist Nikki Paige, whose flawless vocals covering lyrics identical to Daymo’s creates uncanny parallelism on the track, where two singers express the same feeling yet fail to establish a connection due to their memories and expectations. With careful production from Lou Xtwo, “These Days” gives listeners a full immersion into the wavering world of melancholy affection, all the way from Daymo’s varying vocal techniques to the tension-building tremolo in the synths.

“These Days” (feat. Nikki Paige) is out now on all streaming platforms.

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Lil $o$o – “Better Life” (Official Video)

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Lunchbox Records’ Lil $o$o is quickly ascending to the mainstream radar with her undeniable look, sound and fanbase. Preparing for the release of her anticipated project, $o$o World, she releases a must-see visual for the lead single “Better Life.” In the new visual, the South Florida native takes fans into her world and shows us, if you believe in yourself and work hard, you can build your own world where all your wildest dreams come true.

https://www.instagram.com/p/CRgucLFAoc6/?utm_source=ig_web_copy_link

Produced by the all-star trio of Toju, TheOnlyDiet and Lunchmoney Lewis, Lil $o$o wrote the song to showcase her journey and where she plans to go. “I’m proud of this one, I wrote it by myself and got in a zone,” she says about making the debut track. “I’m focused on a mission to provide a better life for my son. Ain’t nobody stopping that.”

Signed to Billboard chart-topping recording artist Lunchmoney Lewis (Nicki Minaj, Doja Cat), Lil $o$o debut single is but a teaser of what to expect from the forthcoming album. The project will explore her transformation into a fiercely independent woman. “Better Life” is the perfect jump-on point for any newfound fan with her project slated to drop late-2021. In the meantime, enjoy the new video.

After watching “Better Life,” continue to follow Lil $o$o on social media for daily updates and more.

Experience $o$o’s World now. Check out the next big star in Hip Hop below.

https://youtu.be/ptJygmBCwEc

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