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New Interview with Author Tilsa Wright #LADYINRED @tilsawright

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CLICK HERE TO PURCHASE YOUR COPY OF LADY IN RED

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What’s going on Tilsa we appreciate you spending time with us. For those who don’t know, where are you from and what inspired you to become an author?

I was born in Kingston Jamaica West Indies however I migrated to the states and proudly love and live in Brooklyn New York.

How do you come up with the concept of the book before you write it?

Great question. It actually varies, sometimes while listening to music or depends on where I am at or doing, the simplest thing inspires a story concept.

Being from Brooklyn, NY, have you experienced any obstacles as an independent author?

Brooklyn is a cultural melting pot and with that said and to be very honest no obstacles. My borough-mates hold me down. I mean small businesses, promoters, media outlets and fellow authors has given me tremendous support. However you used the word independent, and this word usually comes with no budget for an effective marketing campaign like authors with a huge publishing deal.

You’ve written multiple books and the most recent being “Lady in Red”. Without given the readers too much explain to us what the book is about?

The main character Keisha Lopez is facing challenges and has decided to put her street life behind for a more white chalk way of living. Her issues are relatable. Keisha’s voice echoes what most young ladies in the urban areas are faced with. Drugs, abusive and being labeled as bottom feeders with no positive outlook. Oppressive stigmatism is ruthless if you ask me.

What are some challenges you face as an author out of Brooklyn, New York?

Given that I am independent, not having a budget to effectively market my book is the gravest challenge I actually face.

Tell us the process behind writing the book and what how you were able to publish it?

My writing process is fun, intense and thrilling. A combination of many emotions as I mentally connect with the characters. Also I allocate long hours and at least 5 consecutive days to lay the foundation. As for the business process, after writing I commission someone who works independently to edit and at the same time have my graphic designer create my book cover. Naturally the legal requirement of copyrighting so as to project my intellectual property. Final stage is uploading my work and distribution outlet on both Amazon and Kindle. You see Amazon has a very easy and accessible self-publishing online platform.

You been all around New York expanding you brand to multiple markets and gaining exposure for this latest release. What are some tips you can give to inspiring authors looking to promote their first book?

Place great emphasis on your core audience, give yourself time to connect with them and do study how to keep them engaged. Always keep your sub-audience in your focus and don’t be afraid to think outside the box when it comes to random marketing opportunities. Establish and maintain partnership with a handful of media outlets. Look around in your community and recognize who is doing what and building that bridge. Your resources on all levels are usually your best assets.

Talk to us about Keisha. All over social media there is talk about trying to find this lady. Why is she a person of interest?

Social Media and it’s marketing effect is absolutely engaging as hell. LOL. You see Harlem Rapper Dave East recently released a song titled ‘Keisha’ and one of the messages in his song stresses that he is looking for her. Seeing the value and similarities with my book, I decided to look for the young lady in is music video. Oh yeah I sure as hell found her. Kaya Marley, a blood line of legend Bob Marley is a young video model and dancer. So we connect thanks to Heroes Headquarters and she did a 11 seconds promotional video for my book.

Is there any part of your book that describes your own life experiences? If so, in what way?

I lived in the 90’s and Clarkson Avenue like Keisha Lopez and was introduce to the Orisha spiritual faith thanks to a handful of Trinidadians. However the rest of the storyline is creative writing using relatable issues.

What’s next for Tilsa Wright and “Lady in Red”?

There will be a part 2 and ultimately my long term focus is to produce Lady in Red on film.

Any Shout outs? Where can we find the book and you online?

Shout out to HitSquadd Promotions, Heroes Headquarters, Brooklyn and all the boroughs. All who supported my work over the years. Mad love and respect. My book is available on Amazon and Kindle. I can be reached on all social media @tilsawright

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Interview

A Different Type of Hip Hop Genius meet “Tone Da Boss”

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What was the first piece of music that you bought for yourself and what was the medium?
It was Michael Jackson cassette tape. This definitely just reminded me of my age. Michael’s sound to this day is one of the most unique original pieces of art that can’t be duplicated. At the time I was just a fan but reflecting on it now I feel that he inspired me to be different, and to focus on doing my music my way instead of trying to capture the sound of anyone else.

What’s at the top of your professional bucket list?
I love music however I’m not just doing music for professional success. I want to help as many people with their music as I can, either by working with them or through inspiring them. Music is my life, it speaks to my soul. I grew up in a household where music of all genres were played. I correlate music to emotions good and bad. I want to make music that gets everyone to smile, be happy and create memories. The top of my professional Bucket list is to help more people be heard, embrace their passions, and live out their dreams.

How did your hometown/city shape who you are?
Born in Chicago, grew up in Cedar Rapids, Iowa. I went from everyone around me being black to being the only black person around. It taught me adversity, the importance of unity, and forced me to be comfortable with being different. In Chicago I was raised to be a soldier, to try and survive, and protect my family. In Iowa I was raised to be a scholar, to live my best life, and provide for my family. My life would be so much different if I just stayed in one place.

What’s the last song you listened to?
Pop Smoke – The Woo. Pop Smoke is not only gone too soon I still would have been a huge fan despite his early demise. I’ve been a 50 Cent/G-Unit fan since their debut and I feel like not only does he pay homage to that sound but knowing he got the co-sign from 50 Cent makes me a fan of his even more.

If you could see any artist in concert dead or alive who could it be?
Tupac without a doubt. His message and voice transcended music, I would love to see his interludes more so then his live performance. I feel like he would use his time between songs wisely.

What’s one thing that even your most devoted fans don’t know about you?
My favorite genre of music is actually soft rock. As a DJ I listen and play all different genres, but I never really get to play like 2000s rock music. Being in Iowa for so long it was all they’d play on the radio so I heard it enough to learn to love it and now it’s my guilty pleasure.

If you were not a musician, what would you be?
I would run a community center for the youth to have fun, learn things they aren’t taught in school, and generate income. Actually I might still do that even though I am a musician.

Tell us about your latest single ? When is your video release ?
My latest single is my song called “Free” to the general public it talks about a life after the Pandemic is over, but for me it talks about my personal journey after going through divorce, leaving my 9-5 job after 10 years, and finally living Free. The video is available on all platforms as of 1/12/21.

Follow Tone on social media 
Facebook – https://www.facebook.com/tonedaboss1/
Instagram – https://www.Instagram.com/djtonedaboss
Twitter – https://www.Twitter.com/tonedaboss
Snapchat – https://www.Snapchat.com/add/tonedaboss
Check out Tone Da Boss Video release 1/13/2020 https://youtu.be/DvRGgHcHpdQ

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Interview

The Grynd Report kicks 2021 off with an exclusive interview from Michael Matthews, CEO of DigitalRadioTracker

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The Grynd Report had the opportunity to sit down with DigitalRadioTrackers CEO, Michael Matthews. This interview is an in-depth look at how Michael Matthews started DRT, the benefits from using the service and more. Check out Mr. Matthews on issue 64 cover of The Grynd Report Magazine.

Thank you for spending time with us DigitalRadioTracker, please introduce yourself to The Grynd Report.
Thank you Grynd Report for having me. My name is Michael Matthews, and I am the founder of DigitalRadioTracker.com Inc.

You were founded in 2011, tell us how it all came about.
This all started one day as I was talking to an associate. You see, I come from a radio promotion background and we started to notice that more and more of the songs that we were promoting were being played on digital radio. At the time, it was referred to as Internet Radio. As we began our research, we discovered that no one was really monitoring the activity of songs on digital radio. As a record promoter, you always want to know what is going on with the songs you are promoting and be able to illustrate to your clients that you are working for them. In talking to some of the main monitoring companies, we found out that they were not interested in monitoring airplay on digital radio as well as some small-market FM stations. These stations are known to support new and developing artists and are much easier to garner airplay from. Being that this was a void in the music industry, we thought if no one wants to do it, maybe we should try and develop something. What started off as an internal software to show our clients that their song was being played at various levels of radio, has now turned into a global monitoring company – DigitalRadioTracker.

Who can benefit from using your services?
DRT is utilized by artists, publicists, managers, promoters, radio station programmers, DJs, music industry executives and more! The global airplay data that DRT collects is very useful to artists and record labels because they can use the information to book shows and tours, set-up interviews, sell merchandise or promote their songs to other radio stations to secure more airplay. Artists and record labels can also use the airplay information to assist in collecting royalties on their music and further build their fan base. Or they can use the data to develop promotional strategies and learn which markets to further promote as well as monetize their brand.

What genres of radio stations do you work with?
DigitalRadioTracker prides itself on working with many genres of music. The main genres we monitor are Pop, R&B/Hip-Hop, Country, Gospel/Inspirational, Adult Contemporary and Rock. However, we also monitor a small number of Jazz, Americana and Blues stations. We also track an array of Terrestrial FM, Satellite and College radio formats from around the world. DRT’s primary focus is monitoring digital streaming radio stations globally.

You currently track over 5000 radio stations; how can new stations get involved?
We are delighted by many the requests we have received from stations wanting to join our community. DRT does not discriminate on the size of a radio station or how many listeners it has. We are about building a strong broadcasting community that represents a true voice as to what music is being played. If a radio station is interested in being monitored by DRT, they can simply register for a free DRT Account on our website. Once registered, login to our web portal and select a monitoring plan from our “Buy Packages” section. We will contact the station to complete the monitoring process and tracking will start within 48-72 hours. Radio stations from any territory globally can sign up to be monitored by DRT.

Are your services available worldwide?
Yes, DigitalRadioTracker understands that technology has changed the landscape of the music industry. We are now in a global industry. It is no longer about a song’s local reach. It is all about what a song is doing globally. DRT monitors over 45 million song titles a week in more than 125 countries around the world! Music industry professionals can access DRT’s database from anywhere in the world via our user-friendly web portal.

Describe to artists how important it is to have their music tracked by a service like yours & how they can get started.
It is vital for an artist to have their music tracked by third-party monitoring companies such as DigitalRadioTracker. I cannot express the importance enough. In the music industry, one of the hardest things to obtain is getting validation as an artist. A song’s analytics is one of the main ways the music industry determines whether an artist is trending or not. It can also be used to determine how successful an artist or song may become. DigitalRadioTracker is the only monitoring company in the world that does not require any special encoding or fingerprinting. By using its proprietary software, DRT can track songs from the first time it is played! Other monitoring sources cannot monitor a song unless someone sends the song to them to be encoded first. This is especially important as spins are often missed on songs which can affect promotional strategies and royalties on a project. One of the unique things about DRT is that we also track different versions of a song such as a feature or remix. Other monitoring companies simply merge the song detections under one file. DRT has simplified the process in getting a song tracked. Get your song played at least one-time on any of the 5000+ stations that DRT monitors and a DRT file will be created on that song. Register for a free DRT Account on our website and then login to our web portal to generate a DRT Report at any time on your song. It is that easy!

It is a brand-new year, what is new and different that we can expect from DigitalRadioTracker in 2021?
As technology continues to expand with devices such as Amazon Echo and Google Home, DigitalRadioTracker plans on monitoring more digital streaming stations on these devices. We plan on increasing stations that are streaming in millions of cars that now have Internet Radio. DRT’s goal is to be the first broadcast monitoring company in the world to track specialty shows such as DJ mix-shows, ministries, talk shows and more!

Any words of advice to our readers?
We recommend to everyone interested in airplay data to utilize our free artist/broadcaster searchable database. Simply register for a free DRT Account and take advantage of this great tool to research which songs are receiving current airplay. As for the artist reading this, do not overlook digital streaming radio as it is making a great impact on new music discovery. There are thousands of digital streaming radio stations around the globe who are willing to support and break your music.

Where can we follow you online?
You can follow DRT on Instagram/Facebook @DigitalRadioTracker and Twitter @DRTRadioTracker.

Be sure to visit https://www.digitalradiotracker.com/

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