Beyoncé Leads GUCCI’s "Chime For Change" Global Initiative Campaign, Debuting New Music In Campaign Video
Beyoncé Knowles was just announced as the leader of GUCCI’s new global empowerment campaign, Chime For Change. And in a new video about the initiative, Beyonce will debut new music for the cause. Check out what it’s all about inside…
Salma Hayek has tapped her A-list friends to lead a global charitable campaign through Gucci. Salma, who is married to François Pinault, the owner of PPR group who is the parent company of the Gucci brand, tapped co-founders Beyoncé and Frida Giannini, Gucci’s creative director for the project.
Julia Roberts, Meryl Streep, Jada Pinkett Smith and more serve on the advisory board of the project as well.
Chime For Change is an initiative that aims to raise funds and awareness in support of projects for girls and women around the world, through sharing "powerful stories" about inspiring females. And the "Halo" singer, pictured above in her official image for the cause, is putting her superstardom and her own stories to use.
"I have always felt strongly about equal opportunity for women. Girls have to be taught from early on that they are strong and capable of being anything they want to be," said Beyoncé to Vogue UK about the campaign. "It’s up to us to change the statistics for women around the world. I’m honored to be in the company of women who live fearlessly and set an example for the next generation of young ladies."
Beyonce also has a musical role in the campaign. Today, at the TEDxWomen luncheon, the campaign will be officially announced and a short film with make its debut. Salma is the narrator of the video, and it’s set to new music by Bey herself.
The video is the first in a series of ten Chime For Change short films featuring inspirational women’s stories. Nice!
R&B fans, if you haven’t heard of Kayla Janae yet, now’s the time to get familiar. Her latest single, “Heart Crime,” featuring the soulful group Afterours, is a standout track that blends old-school R&B vibes with a fresh, modern sound.
On “Heart Crime,” Kayla showcases her impressive vocal range, moving effortlessly from smooth, ethereal tones to powerful, commanding notes within a single track. Her ability to blend emotion and technical control makes her a standout in today’s R&B landscape. The song begins with her signature soft and sultry sound, gradually building in intensity and emotion, taking listeners on a dynamic journey.
The collaboration with Afterours is a perfect match. Their harmonies add depth to the track, creating a lush and textured sound that’s both timeless and innovative. The emotional depth of the lyrics, especially in the poignant bridge where Kayla sings, “When we start over / We can start over baby, we can make it right,” gives the song a deeply personal touch that resonates with listeners.
With “Heart Crime,” Kayla Janae is proving she’s a force to be reckoned with in the R&B world. Her upcoming EP, “Always and Fornever,” set to release on September 27th, promises to showcase even more of her vocal talent and storytelling ability. As she continues to rise, one thing is clear: Kayla Janae is a name to watch in R&B.
Listen to “Heart Crime” now:
Hip-hop fans, prepare to dive into the world of T.O. Lestat, an artist who is seamlessly blending the hard-hitting sounds of boom bap with the deep, emotional exploration of mental health. Since his emergence in 2022, T.O. Lestat has quickly gained recognition for his powerful performances, striking art installations, and heartfelt music that sets him apart from others in the industry. This is more than just rap—it’s an immersive journey through the mind of an artist reshaping the genre with raw emotion and visual creativity.
Beyond the music, T.O. Lestat offers fans exclusive access to his world through limited-edition merchandise, including autographed physical media, posters, and other rare collectibles. His “Private Selection of Art, Music & Merchandise” allows supporters to own a piece of his legacy, giving them a glimpse into his expansive artistic vision.
T.O. Lestat has released a string of standout projects, including FukOffMe, Insights, Fukin Judith (T.O. Mix), Baby Mama Drama EP, Microphone Maestro – T.O. Mix, and Mental HELLth. Each release showcases his versatility and talent for reimagining boom bap with innovative lyrical patterns and dynamic wordplay. His storytelling is vivid and visual—you don’t just hear his bars, you see them.
T.O. Lestat’s music takes listeners on an emotional journey, blending raw personal experiences with abstract visuals. His project Abstraxt Conxergence stands as a perfect example, merging gritty reality-based rhymes with distorted still photography, creating an artistic experience that hits both the eyes and ears.
In his most recent project, Mental HELLth, T.O. Lestat dives deep into the struggles of mental health, offering an introspective look at his personal battles with setbacks and disabilities. It’s a powerful and vulnerable exploration of the mind, filled with clever bars and intricate flows that fans have come to love. In an industry where creativity can feel limited, T.O. Lestat refuses to be confined, blazing his own trail and pushing boundaries.
With more on the horizon, T.O. Lestat’s journey is just beginning. Explore his music and step into a world where rap and mental health intersect, creating a profound and unforgettable artistic experience.
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