Enlisting Sexyy Red director Suave Films for the Remdolla produced small screen interpretation, Lil $o$o signals a compelling exploration beyond her usual Rap style and leans into the realm of R&B with the release of “Passion.” Following “Enhancements,” the timely track unveils a vulnerable dimension that showcases her versatility as an artist. With emotive lyrics and a smooth melody, “Passion” shines light on a deeper layer of $o$o’s artistry, inviting listeners into a journey of introspection and raw emotion.

In a press statement to Medium Creative Agency about single, the Issa Rae-approved “Florida Girl” reveals: “I love this record because it really shows another side of me. Sometimes, I feel like people are so materialistic or surface level, and I really am starting to see that ‘real’ is rare. I hope to find something deeper than that and that’s what made me put that into my music.”

There’s something in the water. From the City Girls to Kodak Black, with a long list of others, the Sunshine State has been the stomping ground for hip-hop’s culture shifters. Entertainer Lil $o$o is looking to keep that tradition alive. Despite being native to Chicago, since moving to Miami in her early childhood, she’s proudly claimed it as her musical home.

The 22-year-old Colombiana, whose real name is Sofia Donado, has persevered through trauma and pain and continues to show up for herself and her 3-year-old son, who she’s raising as a single mom. Lil $o$o’s boyfriend was gunned down in 2019, while sitting in his car, leaving her without a partner and their son without a father. He was in the music business, and after his passing, Lil $o$o found healing in discovering her musical voice. The result was upbeat rhythms intended to make people dance, smile, and feel free. It was the only way she knew how to make things better.

After laying the groundwork with promo singles “Better Life,” “Go Ooh,” “Bad Attitude,” and “Woo Tang,” the rising rapstress made her official debut Summer of 2022 with ‘$o$o World.’ Executive produced by mentor and label head LunchMoney Lewis, the 14-track collection of records includes additional instrumentation from JulianBeatz, SFL Xavi, TheonlyDiet, Toju, BrianXWhite, Diem, and SoundsbyBreezy. Guest features come by way of Roc Nation recording artist Bobby Fishscale, XXXTentacion affiliate C Glizzy, Warner Records vocalist Savannah Cristina, and Nelle.

Press play on the HD-clip for “Passion” as well as stream the official audio on your DSP of choice below via Black 17 Media / The Orchard.

Released on December 17, 2023, the latest single “I Gotta Get It” from Winston-Salem’s very own MCVEE stands out as a compelling narrative of grit and perseverance. Produced by Freddie Crookz and engineered by Dreez, the track resonates with the raw energy and ambition that mirrors the bustling life of its urban backdrop.

The heart of “I Gotta Get It” lies in its authentic reflection of the struggles faced by many who aim to carve a niche for themselves in a harsh, competitive world. MCVEE’s lyrics delve deep into themes of hustling and working relentlessly. He paints a vivid picture of the daily grind, overcoming obstacles, and the burning desire to succeed against all odds. This song isn’t just music—it’s a rallying cry for those fighting to make a name for themselves, to make a better life beyond the confines of their beginnings.

MCVEE’s storytelling is poignant—each verse encapsulates the essence of striving for a dream while tethered to the gritty realities of an unforgiving environment. His music does more than entertain; it inspires and connects with listeners who see their own battles reflected in his words.

“I Gotta Get It” is more than a song. It’s an experience, a journey of someone refusing to be defined by their circumstances but instead, defining their path with unwavering ambition and relentless effort. It’s a testament to the spirit of a generation that refuses to settle, aiming not just to rise but to soar globally.

For those from Winston-Salem and similar locales, MCVEE’s voice rings particularly true. It’s a voice for the unseen, the unheard, and the undeterred. This track is an invitation to join him on a quest not just for success, but for significance—on a stage as vast as the world itself.

FOLLOW MCVEE ON INSTAGRAM

STREAM THE VIDEO ON YOUTUBE HERE- https://www.youtube.com/watch?v=WB2vcRlzdPk